Marketing numérique

The complete guide to building an effective emailing strategy

The complete guide to building an effective emailing strategy

With 3.9 billion users worldwide (Radicati Group, 2019), email offers multiple opportunities for companies in terms of communication and marketing. It allows you to quickly communicate with an audience, easily promote a product or service and effectively address your target audience. For 80% of business professionals, it even increases customer retention. In a white paper, …

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LinkedIn Launches Content and Ad Creation Marketing Certification

LinkedIn Launches Content and Ad Creation Marketing Certification

LinkedIn offers free courses to create and maintain organic and paid content. Share the article Heloise Famie-Galtier / Published on June 21, 2022 at 10:47 a.m. LinkedIn offers three courses related to content and ad creation. © Natee Meepian – stock.adobe.com Short and free training courses for the creation of content and …

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SEO, social networks, marketing strategy…

SEO, social networks, marketing strategy…

Social media guide: trends to follow for 2022 How are social networks evolving? And above all, is your 2022 strategy sufficiently advanced in relation to your sector of activity? In this report, you will discover the social networks and content favored by each type of organization, but also the indicators used by companies to measure …

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Digital Marketing, the human and the machine

Digital Marketing, the human and the machine

The Covid crisis has caused a sharp acceleration in the digital transformation of organizations. the on line Having logically established itself as the only channel for maintaining commercial activity, companies have thrown their forces and budgets into it in a great collective effort. The McKinsey firm concluded in a recent study that the Covid crisis …

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Feed Manager, specialized in digital marketing, will recruit in 2022

Feed Manager, specialized in digital marketing, will recruit in 2022

Founded in 2010 by Maxime Doreau, Feed Manager is a webmarketing agency dedicated to traders wishing to develop their online growth. The company, which has belonged to the powerful international Labelium group since 2016, has prestigious references with 180 customers across Europe, Canada and the United States. In full effervescence, the e-commerce sector has exploded …

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investing in SEO, a reality that puts an end to prejudices

investing in SEO, a reality that puts an end to prejudices

The natural referencing of websites, or SEO, was born with the development of search engines in the 2000s. Internet users carry out nearly 7 billion searches on Google every day, of which 15% are completely new. To be visible on these engines, there are 2 main levers: natural referencing (SEO) and paid referencing (SEA). They …

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