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The web is not free. It feels like it because we provide our data, often unknowingly, in exchange for free access to various services…but that’s changing. Privacy is increasingly important to Internet users, as this graph shows: from November 2019 to October 2021, the number of searches relating to private data increased by 50%. Internet …
[Tribune] The five digital marketing trends of 2022 Read More »
Many companies rely on the wrong metrics to measure the performance of their digital marketing campaign. In this article, I give you the best ones. Measuring the impact of a digital marketing campaign relies on analyzing the metrics that really matter. In the world of digital marketing, agencies are very good at manipulating data and …
The real performance indicators of digital marketing Read More »
In its latest white paper, Ad4Screen, the 100% Cross Device media and marketing agency, reviews the major dynamics of digital marketing. The engagement and conversion specialist unveils the key figures for the first quarter of 2022 and the changes in the uses of Internet users. He also identifies the major trends to follow to make …
The figures to remember for the 1st quarter of 2022 and the new trends to follow Read More »
Discover the program of the 5th edition of Inbound Marketing France. Share the article Arthur Aballea / Published on May 23, 2022 at 8:15 a.m. The 2022 edition of Inbound Marketing France promises to be colorful. © Inbound Marketing France After a 2021 edition organized in a hybrid format, Inbound Marketing France …
back to face-to-face, Scott Taylor as guest of honor Read More »
1. Heatmap tools to analyze visitor behavior on your different landing pages To understand how visitors behave on your landing pages, there are heatmap solutions such as Hotjar, Contentsquare or Microsoft Clarity, which allow you to view (anonymized) user sessions in real time. After several analyzed sessions, these tools are able to design heat maps …
Designing a digital marketing or e-commerce strategy involves keeping an eye on the latest digital innovations, new technological solutions and changing consumer behavior. This step provides key information to build your future action plan and effective advertising experiences that will help your business evolve. In the same category With Bolk, robotic canteens arrive in companies …
MyDigipal is a digital marketing agency specializing in the automotive field. In direct collaboration with dealerships and manufacturers, MyDigipal develops digital campaigns using emerging technologies to generate more dealership sales. Paul André, founder and CEO of MyDigipal, explains in detail the challenges of digital marketing in the automotive industry. What are automotive digital marketing services …
Digital marketing at the service of automotive professionals Read More »
MyDigipal is a digital marketing agency specializing in the automotive field. In direct collaboration with dealerships and manufacturers, MyDigipal develops digital campaigns using emerging technologies to generate more dealership sales. Paul André, founder and CEO of MyDigipal, explains in detail the challenges of digital marketing in the automotive industry. What are automotive digital marketing services …
Digital marketing at the service of automotive professionals Read More »
